Michael is passionate about creating a Franchise Development process that mirrors the values and integrity of his client's brand that results in positive growth.

Michael's knowledge and many years of experience in the franchise industry enable him to provide value around the Franchise Recruitment and the strategies needed to grow their distribution channels in Canada or the United States.

Michael is an active member of the Canadian Franchise Association and at every stage of his career and family life, has given back to the community in a variety of volunteer positions.